📌 Content Requirements:
- The article should be 1500–2000 words
- Use a clear, engaging, and human-like tone
- Ensure the content is 100% original and plagiarism-free
- Maintain keyword density of 1–1.5% for the primary keyword
- Naturally include secondary & LSI keywords, such as:
- compare universities UK
- Exeter ranking vs other universities
- best UK universities for students
- university comparison UK
🧱 Structure & Headings:
Use proper heading hierarchy:
- H1: Main Title (include primary keyword)
- H2: Major sections
- H3: Subsections for detailed breakdown
📖 Sections to Include:
- Introduction
- Hook the reader
- Include the primary keyword within the first 100 words
- Briefly explain why the comparison matters
- Overview of Both Universities
- Background, location, reputation
- Rankings & Reputation
- UK and global rankings comparison
- Courses & Academic Strengths
- Popular programs and specializations
- Campus Life & Student Experience
- Facilities, clubs, lifestyle
- Tuition Fees & Cost of Living
- Compare affordability
- Career Opportunities & Employability
- Graduate outcomes, placements
- Pros and Cons (Bullet List)
- Easy-to-read comparison
- Comparison Table Include a table like:
| Feature | University of Exeter | [Nearby University] |
|---|---|---|
| Ranking | ||
| Tuition Fees | ||
| Location | ||
| Popular Courses |
- Which One Should You Choose?
- Practical advice based on student needs
- Conclusion + Call-to-Action
- Summarize and guide readers (e.g., “choose based on your goals”)
❓ FAQs (4–6 Questions)
Include long-tail keyword questions like:
- Is Exeter better than [Nearby University]?
- Which university is best for international students?
- Is Exeter worth it compared to others?
🔍 SEO Optimization:
- SEO Title (under 60 characters)
Example: Exeter vs Bristol: Which University is Better? - Meta Description (150–160 characters)
Example: Compare Exeter vs Bristol University in ranking, fees, courses, and student life. Find out which UK university is best for you. - URL Slug
Example:/exeter-vs-bristol-university
✨ Writing Style Tips:
- Keep sentences simple and readable
- Avoid keyword stuffing
- Use bullet points, tables, and short paragraphs
- Make it helpful for students making decisions